I am posting this from World of Concrete trade show in Las Vegas.
BASF has a gimmick in their booth that actually makes sense from a promotional standpoint. I stood in-front of a greenscreen while my portrait was photographed. Then I was offered my choice of Las Vegas-themed backgrounds, each of which had a BASF branding message. By the time I got back to my hotel, I was able to download the image.
By putting the prospect into the frame, BASF created a piece of promotional literature the prospect will keep forever. I bet I am not the only booth visitor that posted the photo to Facebook or sent it home to the family, helping to spread the BASF brand.
To see site in action, go to www.basfmosaic.com/. Photographic mosaics may have other applications in your business. To learn more, visit the developer, www.PictureMosaics.com.
BASF has a gimmick in their booth that actually makes sense from a promotional standpoint. I stood in-front of a greenscreen while my portrait was photographed. Then I was offered my choice of Las Vegas-themed backgrounds, each of which had a BASF branding message. By the time I got back to my hotel, I was able to download the image.
By putting the prospect into the frame, BASF created a piece of promotional literature the prospect will keep forever. I bet I am not the only booth visitor that posted the photo to Facebook or sent it home to the family, helping to spread the BASF brand.
To see site in action, go to www.basfmosaic.com/. Photographic mosaics may have other applications in your business. To learn more, visit the developer, www.PictureMosaics.com.
The promotion was so much fun, I visited booth a second time. |