More states will follow this trend. The design firms that use BIM will start winning more and more contracts, which means the manufacturers that provide BIM support will get more sales.

From BD&C, Wisconsin becomes the first state to require BIM on large, public projects:

As of July 1 the Wisconsin Division of State Facilities will require all projects with a total budget of $5 million or more and all new construction with a budget of $2.5 million or more to have their designs begin with a Building Information Model.

BIM models are becoming the new essential piece of your marketing literature. It used to be the product binder, then the website; now, if you don't provide useful, accurate models of your products, architects will go to a competitor that does.