From BBC.com:
From a marketing perspective, now is the time to increase marketing efforts. As discussed previously, companies that focus on marketing during a down economy show stronger growth when things pick up. If your company has not yet built a economic recovery marketing plan, this is your opportunity to start one. If you do have a plan, get it started.
"The construction of new homes in the US rose 3.6% between May and June to the highest level in seven months, official figures have shown.There is an implication these numbers may be soft, so the industry should not get too excited over them, but still a good sign.
This is the second month in a row that housing starts have risen following a post-war low in April."
From a marketing perspective, now is the time to increase marketing efforts. As discussed previously, companies that focus on marketing during a down economy show stronger growth when things pick up. If your company has not yet built a economic recovery marketing plan, this is your opportunity to start one. If you do have a plan, get it started.