Fires in the West, Hurricanes in the East, and it is clear that the effects of climate change is no longer a discussion about the future. I challenge the building products industry to totally rethink:

1. What products can you offer that address the needs of building to resist fire, flood, lightning, and other rampaging forces of nature?

2. The embodied energy, resiliency, and sustainability of your products, from raw material extraction to end of use to reuse.

3. What fundamental changes in your organization are necessary, not just to reduce your environmental footprint, but to create beneficial impacts on the environment?

If you would like to discuss this, contact me for an open and frank discussion.